ADI Global Distribution, a leading distributor and solution provider of security, AV, and smart living products, announced the grand opening of its new SupportCenter in Charlotte, located at the Panorama Tower in Ballantyne, North Carolina. Spanning 41,000 square feet across two floors, the new facility is home to more than 180 team members representing marketing, accounting, product development, education, training, and other key departments.
The new Charlotte Support Center marks the relocation of the former Snap One headquarters. Following the acquisition of Snap One in 2024 and the integration into ADI, this site was selected to continue supporting the experienced team based in the area, while creating a modern, sustainable, and collaborative workspace that aligns with ADI’s brand and values.
"This new space not only reflects who we are today – it’s an investment in our future,” said Rob Aarnes, President of ADI. “ADI (and Snap One) has had a strong and growing presence in Charlotte, and we’re proud to deepen our roots in this vibrant community. With this Support Center, we’re creating an environment where our team can thrive and where we can continue delivering indispensable service, expertise, andinnovation to our customers.”
The location was strategically selected to have minimal impact on employee commutes, with comparable travel times for the majority of the team. It also offers convenient access to major highways, public transportation, along with nearby restaurants, services, and green spaces to contribute to a positive day-to-day experience for employees and visitors alike.
Sustainable and Employee-Focused Design
The spacehouses a variety of environments to support different workstyles and needs including individual workstations, collaboration areas, meeting rooms, huddle spaces, training room, kitchen areas, and more. Designed with sustainability and employee well-being in mind, the new office features energy-efficient sensor lighting, low-flow water fixtures, and floor-to-ceiling windows that provide abundant natural light across both floors.
To reduce waste and promote environmentally responsible practices, ADI introduced reusable dishes in kitchen and break areas, minimizing single-use waste and promote a culture of sustainability.
Employee feedback played a central role in shaping the workspace. The office includes height-adjustable desks for ergonomic support and flexibility, and team members voted on their preferred office chairs to ensure comfort and personalization. Conference rooms, named after Charlotte neighborhoods, celebrate the local community and bring regional character into the modern, open design. The site also features a figment room that creatively displays and demonstrates some of the company's exclusive brand products.
Celebrating the Grand Opening
The grand opening celebration featured a special ribbon-cutting ceremony, and team members had the opportunity to participate in guided AV demo tours, a live Q+A session, and food and refreshments throughout the event.
In addition to the new Charlotte Support Center, ADI has Support Centers across the global including New York, Utah, Kentucky, Texas, the United Kingdom, the Netherlands, Serbia, Mexico, and more. Beyond its Support Center sites, ADI has more than 200 stocking locations to serve customers worldwide and offers online shopping through its ecommerce website and mobile app.
